Introduction
Modern customers don’t just buy products—they want to understand how they work and why they matter. The problem? Most businesses struggle to explain complex ideas in a way that’s quick and engaging. This is where 2D explainer videos shine. With simple visuals and clear storytelling, these videos turn complicated messages into content your audience instantly understands. At Vidzal Media, we use creativity and proven strategies to help brands win trust and boost conversions through animation.
What Are 2D Explainer Videos and Why They Matter
A 2D explainer video is a short animated video that simplifies your business message. Instead of long text descriptions, it uses characters, icons, and graphics to illustrate your solution.
These videos matter because people prefer visual learning. Research shows that audiences remember 95% of a video message compared to only 10% of text. If you want your brand to stand out, a well-crafted 2D animation is one of the most effective tools available.
Key Benefits of 2D Explainer Videos
Here’s why businesses choose explainer animations over plain ads or long articles:
- Clarity – Breaks down complex products into easy steps.
- Trust building – Transparent storytelling makes your business approachable.
- Higher conversions – Viewers are more likely to take action after watching.
- Shareability – Short, fun, and easy to share across social platforms.
- Cost-effective – More affordable than live shoots or 3D animation.
How Vidzal Media Creates Explainer Videos
At Vidzal Media, our production process is simple yet powerful:
- Scriptwriting – We craft a clear, engaging script that speaks directly to your audience.
- Storyboarding – Sketches map out the flow of the video before production begins.
- Design & Animation – Using custom graphics and 2D animation services, we bring the story to life.
- Editing & Voiceover – Professional voiceovers and smooth transitions polish the message.
- Final Delivery – You get a ready-to-use explainer video that works for websites, ads, or social media.
And yes—free revisions are included until you’re 100% happy.
ROI and Pricing Insights
2D explainer videos are not just creative—they’re profitable. Businesses often report:
- Lower bounce rates when videos are added to landing pages.
- Conversion lifts of 20–35% after introducing explainers into their funnel.
- Affordable production costs compared to live-action shoots.
At Vidzal Media, we customize pricing based on video length and style, ensuring that every project delivers measurable ROI.
Actionable Tips for Using Explainer Videos
Want to make the most of your animated content? Try these tips:
- Keep it short – Aim for 60–90 seconds to hold attention.
- Focus on one message – Don’t overload with details; solve one clear problem.
- Add a strong CTA – End with a clear next step like “Buy now” or “Book a demo.”
- Use across platforms – Publish your explainer on your homepage, YouTube, and social ads for maximum reach.
Example: SaaS Startup Success
A SaaS company approached Vidzal Media with a problem: users didn’t understand their product features. We produced a 2D explainer video that walked through the software in under 90 seconds. After launch, the startup saw a 28% increase in demo sign-ups and a significant boost in customer confidence. The video quickly became their top-performing marketing asset.
Get Started with Vidzal Media
If you want content that builds trust and drives action, Vidzal Media can help. We specialize in 2D animation services and explainer video production that delivers results.
Our packages are available on our Services Page.
👉 View Packages
👉 Contact Us or email us at contact@vidzalmedia.com
With us, your success is our priority—and every project comes with satisfaction guaranteed.
Explaining your business shouldn’t be hard. With the right story, 2D explainer videos can help you connect, build trust, and increase conversions. Get your free quote today.
